Flyr Labs brings revenue management tools to hotels with the acquisition of Pace Revenue

Flyr Labs continues its buying spree and expands into hotels through the acquisition of hotel technology provider Pace Revenue.

Terms of the deal were not disclosed.

Together, the companies’ combined technologies extend revenue management and forecasting tools to hotels.

“With Flyr’s acquisition of Pace, we are poised to deliver the best revenue performance to hotels just as we did to airlines,” says Alex Mans, founder and CEO of Flyr, adding that airlines and hotels “must accelerate the adoption of new technologies such as artificial intelligence and advanced decision intelligence solutions”.

The companies say the deal will accelerate digital transformation in the hospitality industry and provide hotels with a vertically integrated platform for business optimization.

This is the latest in a series of acquisitions by Flyr Labs, including German retail and offer management company Pribas and Spain-based airline e-commerce specialist Newshore. Flyr secured a $150 million Series C round in September 2021.

Founded in 2016 and based in the UK, Pace Revenue counts more than 1,000 hotels among its clients.

Jens Munch, founder and CEO of Pace Revenue, says the company aims to “put the power back in the travel industry” by helping hotels “set themselves apart from the competition and OTAs.”

JetBlue Airways, Air New Zealand, Accor and Wyndham have already partnered with Flyr and Pace, according to both companies.

Founded in 2013, Flyr Labs is based in California with offices in Los Angeles, San Francisco, Dallas, Krakow and Amsterdam.

Learn more about Flyr’s acquisition strategy in Mans’ Q&A with PhocusWire.

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